The Keys to a Consistent Brand

2 days ago

    When it comes to consumers, there’s one thing we can count on: They want consistency. Customers don’t like having the rug pulled out from under them. But consistency doesn&...

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4 Questions to Elevate Your Personal Brand Today

Nov 13

  Promotions Etc specializes in branding for companies, schools, athletic organizations, developing methods to tell corporate/organizational stories to clients, employees and members. But have y...

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Three Ways To Be A Better Conversationalist

Nov 06

  October 2019 PPAI Media   When you walk into a networking event or trade show, do you find yourself asking the same old, tired questions? If so, your networking routine could probably u...

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Two Important Reasons To Write A Mission Statement

Oct 29

by quotediva | Jun 24, 2016 Think for a moment about the amount of information coming at you each day. The messenger has but seconds to get through to you. This fact demands that you w...

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First, Ten

Oct 24

Fantastic advice from a great author and marketing guru. Building your business organically with products/services clients want and love!!  Promotions Etc has had the opportunity to expand into f...

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The Power of Networking for Generating Growth

Oct 15

  by Melanie Herron | Aug 15, 2019 | Blog, Referral Marketing   You’ve probably heard that success in business is often more about who you know than wh...

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Oct 10

by Shane McGeorge   Businesses operate in an ever changing landscape of technology and consumer demands. It is becoming increasingly important for small businesses to develop a strong web pres...

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10 Foolproof Steps to Boost Customer Retention

Oct 02

  by Stella Lincoln Customers just don’t buy your products; they buy your services more. If you provide them with the right products along with excellent services, they will always come b...

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Five Ways To Stay True To Your Brand's Unique Values

Sep 25

    Brand authenticity is very important to consumers today, especially millennials. Staying true to your brand, valuing the customer, and showing that you care about more than your p...

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The Advertising Mix: How to Multi-Media Your Brand

Sep 10

  In the Promotional Products Professional group on Facebook recently, someone asked if radio advertising works. Of course we are all quick to defend our medium, as we should be, however, despit...

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The Importance of Giving Corporate Gifts

Sep 04

One of the services Promotions Etc is most proud to offer is our Holiday Corporate/Organization Gift Giving program. From design to production to kitting and delivery, we are your one stop shop. Our g...

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8 Guidelines for Effective Trade Show Signs

Aug 27

  By Mandy Movahhed | March 8, 2016 One of the biggest challenges in preparing for a trade show is developing an overall presence that will stand out in a sea of competition. This incl...

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7 Powerfully Effective Ways to Market a Product

Aug 22

Article by Dan Stelter Preface by Trisha Porter Promotions Etc is different than most promotional product companies. We have two you time (which typically saves you money) and craft ...

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Why a Good Brand is So Important to Your School's Marketing

Aug 13

  Olivia Malaure   May 8 2017   Your school's brand is its calling card to the outside world: it's how you're identified and remembered. When somebody sees your logo or your sc...

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5 Reasons “Branding & Marketing” Is Now More Important Than Ever In High School Athletics

Aug 06

  by Doug Sirek June 2018 Sports branding and marketing has been of critical importance at the professional and collegiate level for decades. As we enter the 2019 school year, let's look&...

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Target Leads like a Great White Shark

Jul 30

  by Great white sharks are probably the most recognizable underwater predators because they’ve honed their skills over thousands of years. They’ve spent that time grow...

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3 Ways Branded Pens Benefit Brand Storytelling

Jul 18

  Posted on April 19, 2019 by goldstarpens Everyone has a story to tell, including brands. Whether it’s one that conveys encouragement like NIKE’s “just do it&r...

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10 Undeniable Behaviors Of A Great Leader

Jul 09

  Alan ZImmerman  4/29/2015 It doesn’t matter if you’re leading a country, a company, a department, a team, a church, or even a family … leadership has NOTHING to do wit...

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June Is Audiobook Month...Let's Celebrate

Jun 26

By Julie Holderbach         6/26/2019   Audiobooks not only make long drives fly by for commuters, but they are a multitasker's dream. You can enjoy books while cleanin...

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Jun 20

  Dec 31, 2018 by Matt Mansfield GENERAL DIRECT MAIL MARKETING STATISTICS Some general statistics: A total of more than 150 million direct mail promotions were sent out in ...

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7 Great Employee Retention Strategies

Jun 11

  by Chad Halvorson  May 30, 2018 Unemployment is at record low levels. Great news for employees, but rough water for employers trying to hang onto a steady workforce. Every month, about&n...

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5 Steps to a Powerful Digital Marketing Strategy

Jun 04

  AuthorZara Burke According to a ‘Managing Digital Marketing’ study by Smart Insights, 46% of brands don’t have a defined digital marketing strategy, while 16% do...

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Alex Rodriguez: Do You Want Him At-Bat or Serving Popcorn?

May 28

| MARCH 29, 2019 BY BOBBY LEHEW, Imagine this: You are the coach of the New York Yankees. It’s a playoff game and the score is tied. You’re at the bottom ...

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Top 3 Promo Product Picks for Trade Shows

May 21

  I recently attended several manufacturing trade shows and I was amazed at the varied use of promotional items used as giveaways at the events. Some very effective, and others not so much. Here...

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3 Steps for Effective Customer Engagement

May 14

by Jill Anonson   Customer engagement is emotional, intangible and very personal. It isn't rational nor is it just about the physical product or tangible aspect of the service. It is just as mu...

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10 Steps to Better Conversations

May 07

  Post by Dave Delaney A study of 10,000 American adults found Americans are more divided than ever before. We are not listening to each other. We make decisions on who we connect with based on...

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Seven Must-Have Habits Of A Winning Sales Culture

Apr 30

Pause and consider your organization's culture. Every organization has one, and it's critical to your business success. A Deloitte survey reveals that 94 percent of executives and 88 percent of employ...

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13 Best Practices for Building Solid Small Business Operations

Apr 23

by The Young Entrepreneur Council  Nov 1, 2017 Running and scaling a business will always be challenging. But having a solid foundation of smoothly operating practices underlying your company c...

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The Importance Of Practice – And Our Reluctance To Do It

Apr 18

  by Jennifer Long | April 27, 2016 As leaders, we’re accustomed to being good at what we do. Learning something new is hard, especially at the beginning when we’re lik...

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How To Write An Incredible Elevator Pitch

Apr 10

December 11, 2018  Deborah Sweeney When was the last time you hit refresh on your elevator pitch? If you have to think about it or worse, realize you don’t have one established, then it&rs...

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The 6 Challenges Leaders Face

Apr 02

  By Billy Arcement  I came across an article listing the challenges leaders face on a global scale. Here is my take on these six challenges:  1) Developing ma...

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Ask Empowering Questions

Mar 26

January 23, 2019 / Ken Blanchard   Most of us—even millennials—have a history of working under guidance and control at school and in our workplaces. Therefore, we te...

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Best Tips for Effective Networking

Mar 18

  By James George  March 1, 2019 In today’s world, social connections help to solve a ton of everyday issues: to find specialists in the service sector (hairdresser, dentist), to get...

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Why Being Small Could Be The Best Thing Ever

Mar 15

  by Phil Cooke Seth Godin wrote a book about it, and it’s been the subject of numerous articles. Last year I spoke on the subject at the Chr...

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4 Keys to Make Decisions Faster

Feb 27

1.THE “RIGHT” DECISION IS ALWAYS THE FASTEST DECISION   You never really know whether you’re making the right move or not. I find a tremendous amount of freedom in knowing th...

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SEO Starter Guide: 10 Blogging Best Practices

Feb 19

SEO Starter Guide: 10 Blogging Best Practices   By Stephanie Ling"Stephanie Ling If you clicked o...

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Dream Big and Bold

Feb 05


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Why You Should Not Let Customers Decide What Your Product Is

Jan 30 I was recently asked to name the biggest product positioning mistake a startup could make. My answer was that most companies don’t position their products at all,...

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The Top 10?

Jan 22

The Top 10? by Julie Holderbach  1/22/2019   I have been asked a few times recently what the top 10 promotional items might be.  The answer is that there isn’t really a correct...

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Jan 15

5 STEPS TO PROMOTE INNOVATION IN THE WORKPLACE   Posted on June 19, 2014 by Cody Faldyn   Is innovation essential for your start-up? The answer is short and simple – Y...

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The Gift Of Time 2019

Jan 07

  As we embark on the new year, do you ever wish the world would pause that spinning for a second and let you catch up??  Need just a few more hours in every day?  That is not an uncom...

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Coaching Your Team to Stunning Wins

Dec 27, 2018

Coaching Your Team to Stunning Wins November 16, 2018 |In Sales and Marketing |By Bobby Lehew Most salespeople start their year with hopes: They hope their client will spend more, they hope they c...

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So You Suck at Content Marketing – It’s Time to Suck Less

Dec 17, 2018

    So You Suck at Content Marketing – It’s Time to Suck Less (A skucamp NOLA video with Bill Petrie and Kirby Hasseman) NOVEMBER 20, 2018 |IN COMMONSKU UPDATES |BY&n...

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One Thing At a Time

Dec 11, 2018

  One Thing At a Time It’s easy to get overwhelmed.  We all do it.  If you have ever started to work on an exciting and impo...

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6 Tips For Smarter Networking

Dec 05, 2018

6 Tips For Smarter Networking You know networking is essential for building your business, but you’ve hit a wall. You’ve done your share of keeping up-to-date with former colleagues and p...

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Do you Answer the Phone? Opportunity Calling

Dec 03, 2018

Do you Answer the Phone? Opportunity Calling 11/20/2018 | Danette Gossett, From Good to Great   Have you ever made a call to a supplier and felt like they didn’t care about your order?...

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8 Branding Strategies You Should Implement this Holiday Season

Sep 18

  By Lexie Lu   Every year, the holidays seem to arrive before business owners realize they are here. It’s hard to juggle everything and figuring out branding strategies for the hol...

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